Partnering with Destination NSW
Crown Lands and Destination NSW have entered into a Memorandum of Understanding to promote tourism on Crown land. Destination NSW is the lead government agency for the New South Wales tourism and major events sectors.
Crown Lands and Destination NSW each play a significant role in positioning New South Wales as the premier visitor economy of the Asia-Pacific. Working together to activate Crown land will accelerate economic progress in regional New South Wales and will support the objectives of Crown Land 2031 and the Visitor Economy Strategy 2030.
Activities Crown Lands and Destination NSW plan to explore include:
- Opportunities for enhancing existing assets on Crown land
- Use of technology and data to promote tourism on Crown land
- Initiatives that will enhance the visitor experience to the State of New South Wales