Equinix, a global interconnection and data centre company, will be building a large-scale data centre in Sydney - its fourth in the city and fifth in Australia. It is part of the company's growing global platform consisting of more than 100 data centres across five continents.

The company connects businesses with their customers and partners inside networked data centres, and currently supports over 250 cloud and IT service providers in Sydney.

Equinix Australia Managing Director Jeremy Deutsch

Their Sydney operation provides services to over 600 companies including more than 130 network providers.

"When a new company wants to enter the Sydney market, we have created a logical first step to facilitate access to all key local and international partners they need to make their business successful," said Mr Deutsch.

Choosing Sydney, the internet hub of Australia

Equinix was attracted to Sydney's major sub-sea cable systems that connect Australia to the global internet.

Additionally, Equinix Australia Managing Director Jeremy Deutsch said enterprises in Australia were moving towards hybrid cloud architectures, which was driving strong growth for these types of services.

"Combined with the advanced IT capabilities and high rates of adoption of cloud services present in Australia, this makes Sydney a logical location for offering digital services to end users," Mr Deutsch said.

Assisted by the NSW Government

"Working with the NSW Government was a perfect fit for Equinix.

"NSW saw an opportunity to work with Equinix to educate and promote to US cloud computer companies on why having a presence in Sydney, makes good business sense."

Jeremy Deutsch Equinix Australia Managing Director

"We are now on a mission to enable local and international companies to see opportunities available in the Sydney market and then provide them with the ideal starting point to either sell their IT services or support their local users" said Mr Deutsch.

NSW Department of Industry provides assistance to financial institutions considering investing in Sydney. This includes market information, introductions to potential business partners, assistance with regulatory and government authorities and support with business migration.