Ride-sharing service Taxify invests in NSW
12 December 2017
In a vote of confidence to the NSW economy, Estonian ride-sharing service Taxify has chosen Sydney as its entry point base for the Australian market.
Taxify has launched in Sydney with more than 4,000 drivers already registered with the platform, offering Sydneysiders a 50% discount on fares for a month.
Minister for Trade and Industry Niall Blair welcomed the investment for NSW.
“We're delighted Taxify has chosen NSW to debut its services in Australia - this massive investment for our state will see thousands of drivers registered with the app, a huge win for the economy and consumers alike,” Mr Blair said.
“This is a sign of confidence from a major player that overseas investment in NSW is in more demand than ever before.”
Taxify operates in 20 countries across Europe, the Middle East, Africa and Central America. It has a global team of 400 employees and over 4 million customers.
Taxify CEO and founder Markus Villig said: “Sydney is a huge and vibrant city, and we are excited to launch in the Australian market.
“We are confident that locals are looking for an alternative ride sharing option, and Taxify is committed to providing both riders and drivers with what they want.
“We have based our business model on fairness and transparency, and it is because of this that we have had so many drivers sign up to Taxify in such a short space of time.”
Taxify says it takes 15% commission from its drivers which is almost half of that taken by Uber and other ride-sharing platforms, allowing it to offer lower prices for rides, and more take-home pay for drivers.
It says the platform also allows drivers more control, allowing them to create a defined radius for pick-ups, meaning they don’t need to stray too far from home or their known area.