Protecting your IP and selling online in China

Join us for a free breakfast seminar to hear how you can protect your IP in China and tap in to China’s booming online retail market.

When

15 October 2018 - 15 October 2018

Time

8am - 10am

Address

The Sydney Start-up Hub, 11-31 York Street, Sydney

Postcode

2000

Description

China holds many opportunities for Australian businesses, but can be a challenging market to succeed in. Among the many things a business must consider, protecting intellectual property (IP) should be a top priority.

Some businesses think that IP protection is too difficult or costly, however the reality is that a few simple measures such as registering IP in China early can greatly increase a business’s chance of success. This also applies to Australians looking to sell their products online via e-commerce sites in China without establishing a local presence.

Join us for a free breakfast seminar to hear how you can protect your IP in China and tap in to China’s booming online retail market.

Topics

  • IP fundamentals, including trade marks, copyright, and patents
  • Chinese language branding
  • IP challenges in China
  • IP enforcement
  • Contracts and other legal agreements
  • What to do before you visit China
  • How to access China’s e-commerce market
  • Regulatory matters and cross-border e-commerce channels.

Speakers

  • David Bennett, IP Counsellor to China - IP Australia
  • Jack Lu, Commerce Advisor - Austrade
  • George Chan, Partner - Simmons & Simmons (Beijing) Intellectual Property Agency Company Limited (China)

This workshop is presented by IP Australia in partnership with Austrade and NSW Government.

Who should attend?

Australian businesses looking to expand to China.

Topic

Export

Cost

FREE - however registration is mandatory

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