Fine Food Australia 2019

Exhibit on the 2019 Flavours of NSW stand

Fine Food Australia is the largest food industry trade show in the southern hemisphere. Over 26,000 trade visitors from over 50 countries visited the show in 2018.

In 2019, the event will return to Sydney, 9–12 September at the International Convention Centre (ICC).

How to apply

NSW based food and beverage manufacturers are invited to apply to exhibit on the NSW Government’s Flavours of NSW stand at Fine Food Australia 2019.

The stand is limited to 12 exhibitors representing regions across NSW and who produce innovative and unique products. Successful applicants will demonstrate capacity to scale up and promote themselves to new markets.

Assessment of applications is determined through a competitive process.

Registrations closed on Friday 26 April 2019.

“It [Fine Food Australia] was a great boost for our business, to be seen at a show of this size. We expect more contacts to come from the show. Thanks to the staff for their support and expert advice.”

Julianne Lever, Julianne’s Kitchen, 2018 exhibitor

How much will it cost?

The cost to successful applicants to exhibit on the stand is $2,000 + GST.

Participating on the stand includes:

  • an exclusive space to showcase your products and services, including a dedicated display area, stools, power, lighting, fridge / freezer if required
  • stand graphics, including your logo and branding
  • lockable storage space on the stand
  • inclusion in the department’s marketing, including media releases and editorial content
  • advice from NSW Export Advisers, Business Development Managers and Marketing Specialists
  • a free and exclusive full day workshop in Sydney to maximise your participation in Fine Food 2019
  • introductions to international buyers
  • on the ground support from department staff before, during and after the event.

Assessment process

An assessment process on applications based on the below selection criteria will be undertaken. From these, a number of finalists will be invited to submit a recorded short selfie video pitch to the judging panel to support their application.

Selection criteria

Any NSW producer of food or beverages (excluding wine) who meets the criteria below can apply.

Applying companies must:

  • be registered, located and operating in NSW
  • be manufacturing their own food and/or beverage products primarily in NSW, or adding significant value to its food and/or beverage products through a manufacturing process primarily in NSW
  • be trading for at least two years as at 1 April 2019
  • have at least four full-time equivalent employees, including owner/s
  • be financially viable and solvent (a due diligence check will be carried out for each applicant)
  • demonstrate ability to achieve growth in sales, export potential/success and/or replacement of imports
  • have the capacity to supply commercial volume
  • demonstrate that the subsidy and assistance of the department will make a significant contribution to the ability of the company to exhibit at Fine Food Australia.

Frequently asked questions

What kind of beverage producers can apply?

All producers of alcoholic and non-alcoholic beverages, excluding wine, are eligible to apply.

These include, but are not limited to:

  • beer
  • cider
  • juice
  • cordial
  • soft drink
  • kombucha
  • spirits
  • schnapps
  • energy drinks.

What if I need to change or update information on my application?

Should an applicant withdraw from or fail to participate in Fine Food Australia without just cause, the department reserves the right to recover such costs as may have been expended by us prior to withdrawal or failure to participate.

What happens to my application once it is submitted?

Your application will be assessed by a panel of NSW Government staff.

When will I hear if my application has been successful and I can proceed to the pitch stage?

The closing date for applications is Friday 26 April 2019. We will notify successful applicants by Monday 6 May 2019.

What does the finalists pitching competition involve? 

Finalists are required to submit a short pitch (no more than one minute) via self-recorded video.

Assessment of the pitch is based on the overall presentation of the finalist’s business story and products.

Video pitches need to be submitted by Friday 24 May 2019.

If my pitch is unsuccessful, is there a waiting list?

We will notify unsuccessful finalists by email by Friday 7 June 2019.

A waiting list will be created and should a place become available, offers will be determined based on assessment.

What happens if my application and pitch are successful?

A letter of offer will be emailed to successful applicants by Friday 31 May 2019. It will include the conditions of offer and payment details for you to sign and return to the department. Department staff will communicate on a regular basis to help you meet your timeframes in the lead up to the trade show.

You must participate in the Flavours of NSW Marketing and Exhibition Readiness Workshop on 31 July 2019. It will give you essential information on the trade show and the Flavours of NSW stand.

What happens if I need to withdraw after my application is approved?

If you withdraw from or fail to participate in the Flavours of NSW stand at Fine Food Australia 2019 without just cause, the department reserves the right to recover such costs as may have been expended by the department prior to withdrawal or failure to participate.

Can I still exhibit if I’m not selected?

Yes, visit Fine Food Australia for details on the other ways you can exhibit.

More information

For more information on participating on the NSW Government stand email fine.food@industry.nsw.gov.au

For more information on the event visit Fine Food Australia.