Avalon Airshow 2019

Defence NSW stand at Land Forces 2018

Exhibit on the Defence NSW stand

The Australian International Airshow and Aerospace & Defence Exposition - AVALON 2019 is one of Asia-Pacific's most prestigious aviation and aerospace events and the most comprehensive aviation, aerospace and defence exposition in the southern hemisphere. It will be held from 26 February – 3 March 2019 at the Avalon Airport, Geelong, Victoria.

AVALON 2019 will again present a unique opportunity to showcase products, technologies and services to an informed target audience and to demonstrate a marketing presence in this vibrant and vital region.

Expressions of interest

Want to promote your business at an international industry exposition? The NSW Government is seeking applications from NSW defence-related businesses to be part of our Defence NSW stand at AVALON 2019.

The Defence NSW stand will give your business a prime location to showcase your products and services and connect with domestic and international customers. Other benefits include:

  • ongoing support for accessing new markets and developing your business
  • on-stand support during the exhibition
  • inclusion in the department’s marketing material.

How to apply

Apply online to participate in the Defence NSW stand.

Flavours of NSW application form

Closing date

Applications close 5pm, Tuesday 2 October 2018.


$7,000 +GST.

Who can apply

NSW producers of defence-related equipment or providers of defence-related services.

Read the frequently asked questions for full application criteria.

Frequently asked questions

What are the benefits of exhibiting on the NSW Government stand?

If you are a defence-related business, the NSW Government—through Defence NSW at the NSW Department of Industry—can help showcase your business. You will also receive ongoing support from Defence NSW and the wider NSW Government for accessing new markets and developing your business.

Benefits of exhibiting on the Defence NSW stand include:

  • prime trade show location – entrance of Hall 2
  • an exclusive space for you to showcase your products and services alongside up to 15 other specially selected businesses
  • power, lighting and storage space
  • stand furniture and stool
  • having your business name and/or logo included in stand graphics
  • inclusion in the department’s marketing, including media releases and editorial content
  • a Trade Show Readiness workshop on how to maximise your presence at the show
  • on-stand support during the exhibition from NSW Government staff.

Defence NSW stand pod at Land Forces 2018

Who can participate?

Any manufacturer of defence-related equipment or provider of defence-related services who meets the set criteria can apply. Applicants must:

  • be based in NSW
  • employ at least two people (this can include owners) and have been trading for at least two years
  • be financially viable
  • be able to demonstrate ability to achieve growth in sales, export potential/success and/or replacement of imports
  • have quality marketing materials
  • have a suitable product range on offer
  • be able to attend a Trade Show Readiness workshop (date to be confirmed).

When do applications open and close?

Applications are now open and can be submitted on the department's website.

Applications close 5 pm Tuesday 2 October 2018.

What if I need to change or update information on my application?

Any changes to applications should be emailed to timothy.lihou@industry.nsw.gov.au before the closing date.

What happens to my application once it is submitted?

Your application will be assessed independently by a panel of NSW Government staff. The competitive assessment will be based on the written application.

When will I hear if my application has been successful?

The closing date for applications is 2 October 2018. You can expect to hear the outcome of your application by 19 October 2018.

What happens if my application is unsuccessful?

A waiting list will be created if the event is oversubscribed. Should a place become available, offers will be made based on assessment. Unsuccessful applicants will be made aware of NSW functions during AVALON 2019 and will be able to make use of the informal meeting areas on the NSW stand.

What happens if my application is successful?

A letter of offer will be sent to you that will include the conditions of the offer and payment details for you to sign and return to the department. NSW Department of Industry staff will communicate on a regular basis to help you meet your timeframes in the lead up to the trade show.

You must participate in the Trade Show Readiness workshop (date to be confirmed). This provides you with essential information on the trade show and the Defence NSW stand.

What happens if I need to withdraw after my application is approved?

Should an applicant withdraw from or fail to participate in AVALON 2019 without just cause, the NSW Department of Industry reserves the right to recover such costs as may have been expended by the department prior to withdrawal or failure to participate.

How can I pay my fee to participate if I am selected?

Payments can only be made online using a credit card. The letter of offer will include a link to enable successful applicants to make a payment. If the payment is successful, a tax invoice/receipt will be generated and emailed to you.