NSW Creative Industries Taskforce final report launched

12 June 2013

Acting Premier Andrew Stoner launched the final report of the NSW Creative Industries Taskforce as well as the Government's response at the Museum of Contemporary Art on Thursday 6 June 2013.

The industry-led taskforce was appointed by the NSW Government in 2012 to develop a comprehensive strategy for driving growth, innovation and productivity across the NSW creative industries.

Responding to the recommendations released by the taskforce, Mr Stoner said the creative industries have a critical role to play in the economic and social future of the State.

"When it comes to the creative industries – such as advertising, design, arts and music – NSW is the best in Australia," Mr Stoner said.

"If we build on natural strengths and diversity, I believe we can one day be the world's leading hub for creatives.

"The NSW Government's number one priority is to rebuild the NSW economy and our ability to build on our strengths in the creative industries will play an essential role in helping us to achieve that goal," he said.

To help position the creative industries for future growth, Mr Stoner said the NSW Government would immediately pursue the following priorities:

  • Work with industry to better communicate to students and career counsellors the range of interesting and rewarding career opportunities in the creative industries;
  • Publish the NSW Creative Industries Economic Profile, which the Deputy Premier released on 6 June 2013;
  • Launch, as part of Vivid Sydney 2014, a new annual event to promote the impact of the creative industries on the competitiveness of other industries and to identify new challenges and opportunities for the industries' growth;
  • Support the viability of small and medium creative enterprises through the roll-out of the Small Business Commissioner's new Small Business Diagnostic System, including the development of a 'use of design' module;
  • Strengthen industry competitiveness by facilitating the development of the emerging Creative Digital Innovation Precinct cluster in Ultimo and Pyrmont;
  • Continue to grow the global profile of the industries through existing initiatives such as Vivid Sydney, Sydney Design and the Sydney Festival as well as through the Global Talent Hub, a joint initiative with the Committee for Sydney, to attract the world's best talent to Sydney.

The taskforce, Chaired by the Australian Recording Industry Association chief executive Dan Rosen, made 46 recommendations including developing Sydney and NSW as creative brands to help stimulate the economy.

"We need to do more to promote the importance of creative industries to the growth and competitiveness of the State's wider economy in addition to their positive social and cultural impact," Mr Rosen said.

Mr Rosen also challenged industry guests to pledge commitments as to how they would implement the vision and recommendations of the Industry Action Plan, in partnership with Government.

"Governments at all levels are undertaking significant work to set direction and support for Australia's arts and cultural sector, including new cultural policies from the Commonwealth, NSW and the City of Sydney.

"Improved collaboration is also a key theme emerging from our consultations and we have highlighted the need for initiatives to encourage skills transfer between the creative industries and the broader business community," Mr Rosen said.

Further information on the NSW Creative Industries Action Plan and the NSW Government Response can be found at Creative Industries Action Plan